It became known that at the moment more than a third of advertisers

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Quarantine, isolation, virus - the whole Internet is now in this. So, how did the whole situation with the coronavirus affect traffic arbitration in different niches? We interviewed the most competent people in specific verticals and here are their answers. GAMBLING/BETTING ? : Bourgeois growth +30%: due to quarantine, traffic on the bourgeoisie has become much larger, the envelope has grown by 10-20%. On the territory of the CIS, people also began to play more, the activity of the players has noticeably increased - and this cannot be overlooked. However, due to the same pandemic, it has become more difficult to launch campaigns on Google and Facebook. So, in Google, the issue has become much less, and in FB, even longer moderations and frequent account bans have appeared. -comment from CpaBro TOVARKA ?: In general, of course,There are tangible consequences and this is understandable.
  
The situation in the world is really alarming. Results: 1. Disabled those geos in which quarantine has already been declared and there is no way to work, as well as deliver goods 2. Disabled the regions of Italy, in which quarantine has also been declared, delivery simply usa phone numbers came to naught. 3. Some of the offers were stopped, for the same reason as the first two 4. The remaining offers were optimized for new realities As a result, it turned out that traffic, of course, decreased in these areas, this cannot be denied. As well as not to notice that traffic for other GEOs, on the contrary, began to increase. The rationale, in fact, is quite simple: Arbitrageurs are people too, and they are prone to panic.



Their panic is expressed in the “stops” of the campaign for an indefinite period. However, while they succumb to panic, we say to them: “Thank you!” For others, their actions only benefited. Less competition, more money. And the overall result for today: In terms of traffic, both Italy and Spain are still in the TOP, while traffic in other GEOs has increased due to the transfer of advertising from “stops” to them. In general, today, the situation is stable. What will happen next - time will tell. And we do not lose optimism and really hope that everything will return to normal soon. That said, good health to all . -comment from LeadRock NUTRA ?: At the moment, the most painful place is India . She went offline completely while quarantined until April 14, according to the advertisements. It is possible that everything will drag on for a longer time. Now the whole country is under global quarantine, while the police are chasing Indians with sticks. All of Latin America was cut off. Moreover,the PP we spoke with only found really good advertisers in Peru and Colombia, but after only a week, the traffic was at a "stop" due to the ban on delivery to couriers. Spain - disabled a couple of regions.